Where are you now and where would you like to be? We evaluate your current social media standing and work with you to take your online presence to the next level. We can also examine your competitors and find creative ways for you to get a leg up on the competition.
Once we determine the most important social influencers, we can begin turning them into brand advocates. Conversation is key with social media and it’s important to interact with your audience. We dive in headfirst and start engaging with users and potential customers.
There's more to social media than broadcasting your message and we will help you respond and reply to users. We will also adapt the strategy to maximize results.
One of the hardest parts of social media marketing is how to tell if it’s working. We provide both quantitative and qualitative analytics for our campaigns so you can watch the growth in your online presence as it happens.
A surprising fact that may help you jump on the social media customer service train, is that e-service support requests (web, chat, social) from customers is expected to grow 53% in the next year! Customer service is no longer about responding to complaints that you receive, it is about actively listening, monitoring, and engaged with brand mentions online.
Optimum’s own Pat Sue Gentry recently appeared in a 9News segment about the way employers might check out a person’s social media profiles when considering hiring them for a job. Check it out. We are so proud of her!
“Twitter is where people say they are watching a show. Facebook is where people say why they are watching a show. Tumblr is where people express themselves by creating great content about a show.” http://ow.ly/kAmO8